Red Media Live has a decade-long relationship with the BBC and the BBC Asian Network. Over the years, we have consulted and worked on some of the biggest global names and campaigns that are representative of the global south Asian community.

Strategy

For the past three years, Red Media Live has secured the world’s biggest Punjabi female artist, Jasmine Sandlas to headline the BBC Asian Network Live concert.

Result

These performances are the most viewed content on the BBC Asian Network YouTube channel totalling over 54 million views.

Collaborations

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